Social Accelerator

Who this is for

A company whose social presence is sporadic, inconsistent, and visibly the last thing anybody does on a Friday. Where the logo, the tone and the quality change from post to post because three different people have had a go.

It also solves a specific problem for communities and membership businesses: giving many people the same well-made assets so everyone posts the same event on the same day without a designer in the loop.

What you get

• Around thirty six posts, written to your positioning
• Branded social cards designed to match, so the feed looks like one company
• Scheduled across three months, so it runs without anybody thinking about it
• A mix of formats: point of view, proof, useful, and the occasional human one
• The source files, so your team can make more in the same style

How it works

1. Themes agreed against your positioning. Format mix decided
2. Copy written for all thirty six. Reviewed in one pass
3. Cards designed, everything scheduled, handover

Then it runs for three months without further input.

What we need from you

• Your positioning, or the messaging matrix if you have one
• One review pass on all thirty six at once. Not drip-fed approvals, which is what makes this expensive for everybody
• Access to the accounts, or a scheduling tool we can use
• Any proof worth posting: results, client names, numbers

What this is not

• Not social media management. Nobody is monitoring your comments, replying to messages or engaging on your behalf. That is Managed with social as the channel.
• Not a strategy. It assumes you know what you stand for. If you do not, Foundations first.
• Not endless. It is a quarter. Most companies need four a year, and buying them as a set is worth discussing.
• Not paid social. No media spend, no targeting, no ads.

Price and terms

£3,000. Half on signature, half on delivery of the scheduled quarter. Source files included. Buying all four quarters upfront is £10,500 rather than £12,000.

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